As we emerge from the Age of Information into the Age of the Customer¹,

there has been a need to reintroduce the knowledge worker as a key part of delivering the valued customer experience. The Age of the Customer might, in fact, best be defined as The New Age of Human Connections in Commerce.

With customers spending less and seeking greater value as they communicate through various channels, many companies now find themselves faced with an immediate need to invest in closing the customer knowledge gap so that they can deliver a valued customer experience.

We are glad you stopped by to learn more about how you can evolve your customer interactions capabilities to provide a more intimate customer experience each and every time you engage with your customer.

1. Competitive Strategy In The Age Of The Customer, Forrester Research, Inc., June 6 , 2011.

Solution Profile

A summary snapshot of our Collaborative Customer Interactions Management solution business value.

Join us for our webinar on "Competing in the Age of the Customer"

This webinar was hosted by Philippe Rosé, Editor IT Business Review at Best Practices International, and involved a discussion of the topic by the following panelists:

• Henry Peyret
  Principal Analyst
  Forrester
• Olivier Loiseau
  Skill Group Manager, ECM
  Capgemini
• Bertrand Blasquez
  Pre-sales Engineer ECM
  IBM, France